One source of buying intent. Three ways to use it.
Find the people researching what you sell, then reach them where it counts: in their inbox, in their feed, or on your own website.
Direct sales outreach
Start conversations with buyers already comparing options. Hand the list to your sales or marketing team, or let us run the campaigns for you.
Best for B2B, high-ticket and complex sales.Explore direct outreach →Marketing campaigns
Seed Meta or Google lookalikes with in-market buyers and lower your cost of acquisition by up to 60%.
Best for scaling offers and messaging that already work.Explore marketing campaigns →De-anonymize website visitors
Turn anonymous visitors who left without converting into named leads you can follow up with.
Best for teams with steady traffic. Available with the paid Website Pixel add-on, available with any standard plan.Explore visitor identification →Most teams start with direct outreach, then add campaigns and the paid Website Pixel add-on, available with any standard plan, as they grow.
What Bad Targeting Really Costs
Most leads never buy
Fewer than 1% of leads ever generate revenue. The rest consume your team’s time and budget. Reaching people already researching changes the math.
Source: Forrester ResearchYour budget leaks on bad data
About 21¢ of every media dollar is wasted on poor data quality. That’s roughly $21K on a $100K budget. Better targeting is the cheapest way to grow.
Source: Forrester Consulting, 2019Quota keeps slipping
78% of sellers missed quota last year. Better timing is the fastest lever to fix it. Reach buyers during research and you land on the shortlist.
Source: Ebsta x Pavilion, 2025Direct Outreach
Call, email and message people while they're still comparing options.
Every week we deliver a fresh list of decision-makers who are actively researching what you sell, matched to your offer, ICP and location. Each lead comes with a verified email, a direct dial and the buying signal behind it, so your team can open with something relevant instead of a cold guess. Load it into your sequencer, dialer or LinkedIn workflow and start the conversation at the right moment.
Shorter sales cycles, warmer conversations
Your reps start every conversation with someone who's already researching the problem you solve.
- Cold calling with direct dials
- Email sequences with verified addresses
- LinkedIn outreach
- Direct mail to in-market accounts
Direct Outreach Results With High-Intent Data
Live client campaigns sent to GTM Code high-intent lists.
Cold email
4 campaigns| Campaign | Emailed | Reply rate | Positive | Opps | Pipeline |
|---|---|---|---|---|---|
| Campaign 1 | 346 | 12.7%44 replies | 20.5% 9 positive | 9 | $4,500 |
| Campaign 2 | 37 | 18.9%7 replies | 71.4% 5 positive | 5 | — |
| Campaign 3 | 69 | 18.8%13 replies | 30.8% 4 positive | 4 | $40,000 |
| Campaign 4 | 179 | 13.4%24 replies | 29.2% 7 positive | 7 | $3,500 |
Positive = share of replies that were interested. Open tracking was turned off on every campaign to protect deliverability.
LinkedIn outreach
3 campaigns| Campaign | Prospects | Reachouts | Acceptance | Response |
|---|---|---|---|---|
| Campaign 1 | 283 | 268 | 21% | 35% |
| Campaign 2 | 1,366 | 532 | 38% | 58% |
| Campaign 3 | 1,309 | 576 | 29% | 32% |
Messaging to 2nd- and 3rd-degree connections. Response rate is replies from people who accepted.
Client names withheld. Results vary by offer, market and follow-up; past campaigns don't guarantee future results.
Ads and ABM
Spend your ad budget on people already showing buying interest.
Use the same high-intent list as a lookalike seed on Meta, LinkedIn and other ad platforms, so they find more people like your in-market buyers. With the paid Website Pixel add-on, available with any standard plan, add the pixel to retarget your own website visitors. Instead of paying to reach everyone with the right job title, your budget goes to people who behave like buyers.
Lower CAC with better audiences
Seed a Meta or LinkedIn lookalike audience with your high-intent list. One client cut their customer acquisition cost by up to 60%.
- Lookalike seeds for Meta and LinkedIn
- Account-based marketing lists
- Pixel retargeting of your own website visitors (paid Website Pixel add-on, available with any standard plan)
- Lookalike audiences built from real buyers
CRM Prioritization
Know which accounts in your CRM are in-market right now.
We match buying signals against the accounts and contacts already in your CRM, including HubSpot and Salesforce, and flag the ones showing intent right now. Your reps can see which old leads, closed-lost deals and target accounts are back in-market, so they spend their week where a conversation is most likely to turn into pipeline.
Work the right accounts first
Match buying signals against the accounts you already have, so your team focuses on the deals most likely to close.
- Flag in-market accounts in your CRM
- Re-engage closed-lost deals
- Prioritize territories and books
- Enrich records with verified contacts
See It in Action
A quick look at how a search works and what comes back.
Demo video pending. No playable recording was supplied.